Alicia Prior
Toronto Business Development Centre/Director of Marketing
2025 Salary
$104,487Total compensation $104,961, including $473 in taxable benefits.
Source: Ontario’s Public Sector Salary Disclosure — names paid $100,000 or more that year. How we build this · Report an error on this page
At a Glance
2025
Employer Rank
#3Toronto Business Development Centre
Years on List
12025–2025
Peak Salary
$104,4872025
Full 2025 roster at Toronto Business Development Centre →·See where $104,487 ranks →
Full History
2025–2025
| Year | Position | Salary |
|---|---|---|
| 2025 | Director of MarketingToronto Business Development Centre | $104,487Benefits $473Total $104,961 |
Take-Home Pay
(After Tax) · 2025 estimate
Alicia Prior was paid $104,487 in 2025; after income tax, CPP and EI that is roughly $77,098, an effective income-tax rate of about 20.9%. Within Toronto Business Development Centre, Alicia Prior's total compensation of $104,961 was the #3 of 4 on the 2025 list. This is Alicia Prior's first appearance on the Sunshine List. This estimate leaves out pension contributions; members of OMERS, OTPP, HOOPP or OPTrust typically take home another 7–10% less.
- Estimated net pay
- ~$77,098
- Effective income-tax rate (excl. CPP/EI)
- ~20.9%
- CPP + EI contributions
- ~$5,507
- All-in deduction rate (incl. CPP/EI)
- ~26.2%
- vs. 2025 Director Marketing median
- −21%
Where does $104,487 rank on the Sunshine List? →
Estimate only: 2025 federal and Ontario rates, basic personal amounts, Canada employment amount and CPP/EI credits; single, employment income only, salary treated as full-year income. Ignores pension contributions (OMERS, HOOPP, OTPP, OPTrust and similar plans lower actual take-home), union dues, RRSPs and benefits.